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Author Archive

19
Mar

Andover, Massachusetts, February 25, 2020 – Bluefin Technology Partners, L.L.C., a leading provider of print and digital advertising solutions for the publishing industry, today announced that the Douglas Budget, of Douglas, Wyoming has deployed the company’s premier offerings for increasing advertising revenue and enhancing online readership content. (Site link: https://classifieds.douglas-budget.com/ ) The web-hosted solution includes […]

20
Jan

When Gary Green, joined Black Press as Vice President of New Media and BusinessDevelopment. One of his first challenges was to completely revamp their Web self-service place an ad solution to support its 70+ newspaper titles throughout British Columbia covering 94% of BC with a distribution of 1,099,409.

At the time, the process was decentralized and manually intensive. Each publication had a Web form that captured some pieces of an ad order. Someone at the newspaper would have to contact the advertiser to complete the ad and get it processed before deadline.

18
Dec

“We try to look at technologies, like Bluefin, as a chance to improve our operation and open up new revenue opportunities. When we can partner with a company to gain skill sets we can't develop as effectively on our own, that's a win-win-win, for us, for the developer and the customer. We think Bluefin is […]

18
Dec

“For a long time, we have been looking for a self-service solution so our advertisers can place ads via the Web for both print and enhanced online ads. BluefinCMP provides us with the best overall self-service solution for our valued advertisers and readers. Their offering will help us grow our advertising business, reduce operating costs, […]

18
Dec

“Our goal is to be the primary advertising Web and print destination for local sellers and consumers. Bluefin gives us a platform with all the tools to enhance our competitive position. They came to the table with an open mind and a sincere desire to help grow our business. From there, it was a seamless […]

18
Dec

“Independent Newspapers enlisted Bluefin's Community Marketplace Platform to offer our advertisers a great way to get their message out through our national and weekly newspaper titles and online classified site. Bluefin gives us a powerful and effective classified advertising platform with all the tools necessary to enhance our competitive position.” Tony Howard, CEO, Independent Newspapers